Of all the campaigns we’ve ever run, this is my favourite.

My Mom has worked at the NHS my entire life. I’ve seen first hand just how incredibly hard working NHS staff are. During the COVID-19 pandemic, they were under even more strain than usual, and we wanted to do whatever we could to help.

We said that to everyone who uploads a post workout selfie with the hashtag #NHSSweatySelfie, we’ll donate £5 to the NHS.

I’m so proud to announce that we beat our target, and ended up donating £180,000 to the NHS, Birmingham Women & Children’s Hospital.

Check out the full article here:


Comments (1)
  1. Paul Anthony (reply)

    March 12, 2021 at 11:37 am

    Hello Ben, I am the conference producer at Knowlex, a knowledge exchange organisation that works alongside NHS England, Public Health England and Health Education England.

    I would like to speak to you about the possibility of you speaking at one of our conferences which will take place in London in October.

    Would it be possible to forward a number and a convenient time to call you in order to discuss further.


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